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Honda Domination: Here’s Why Your Next Vehicle Should Be One


It’s all about that Honda.

Not only is the brand getting ready to celebrate its 40th year making products in America (in September), but there’s another reason to pop the cork on the champagne.

Actually, there are 6 reasons. has named 6 Honda vehicles to its 2019 Top Ten American-Made list.

Here’s what you need to know.

The line-up

Take a look at where your favorite Honda and Acura vehicles…

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5 Signs You Need a New Car (Updated)


Editor’s note: This post was originally published on 10/3/16 and has been updated for accuracy and comprehension.

Holding onto a car that’s still chugging along makes sense, especially if you’re enjoying a payment-free model!

But there will come a time when you’ll need to retire old faithful and invest in a new vehicle that’s likely a lot more reliable, too.

Here are five signs it’s time to give your tried-and-true vehicle a rest.

1. It’s becoming an embarrassment.

Got teenagers?

They’ll act as a “thermostat” for your car’s embarrassing…

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4 Reasons You’ll Never Regret Buying a Honda


Honda has a proven track record.

The brand’s numerous awards are evidence of that.

But let’s take a more in-depth look at why buying a Honda vehicle is always a wise choice.

Here are 4 reasons.

1. Safety

Honda holds the motto “Safety for everyone” and they take it seriously.

Multiple vehicles in the line-up have consistently received top safety awards, year after year, including a Top Safety Pick from the Insurance Institute…

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Impressive Value, Then and Now: 600,000 Mile Honda CR-V (Updated)

Editor’s note: This post was originally published on 6/17/16 and has been updated for accuracy and comprehension.

When it comes right down to it, value is king.

In just a moment, we’ll share about a Honda CR-V that was able to keep going for an amazing 600,000 miles.

But first, let’s take a look at what makes Honda vehicles so valuable – then and now.

Honda reliability

Here’s what you need to know about Honda.

  • They’re safe. Many Honda models have been winning safety awards, year after year.

  • They’re durable. It’s…

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A CR-V With HR-V Cues (Updated)

Editor’s note: This post was originally published on 7/25/16 and has been updated for accuracy and comprehension.


Compact SUVs have continued to grow in popularity over the last few years.

So, it only makes sense that Honda would continue to capitalize on their success with the latest CR-V.

The redesigned Honda CR-V compact crossover rides on a modular platform shared with the Civic and Accord. It’s grown in size and borrowed styling cues from the HR-V and latest Pilot.

Here’s what you can expect from the latest edition.

New paint color option

Platinum White Pearl…

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2019 Honda Passport: Unleashing At Your Serra Honda Dealer – Soon

2019 Honda Passport has Intelligent Traction Management system to change modes when road conditions change.
All Passport trims include snow mode; available All-Wheel-Drive, you also get mud and sand modes.

It’s baa-aack!

The Honda Passport, that is.

After a 17-year hiatus (The last production year was 2002), Honda’s bringing back the Passport – in an amazing new way.

Check out what you can expect from the newest reboot to the Honda family.

2019 Honda…

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2019 Honda Ridgeline: Everything You Ever Wanted to Know [Updated]

One thing hasn’t changed with Honda’s latest Ridgeline.

The 2019 drives better than any pick-up truck on the market.

Let’s take a look at what else you can expect from this award-winning truck.

Class-appropriate towing capacity

Here’s where the haters come in. The lower towing capacity of the Ridgeline may be poo-pooed by those who think a mid-size truck should be able to haul what a full-size truck can.

The truth is, the 5,000-pound towing limit is well-within the bounds of appropriate for its class.

And the Ridgeline does it well. In fact, it’s…

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Car-Buying FAQ: Should You Buy a Demo Car?


Many people think buying a demo car is a great way to save money.

It may be.

But only under certain circumstances.

Let’s take a look at what a demo car is and what’s involved with buying one and then you can make an educated decision for yourself.

What is a demo car?

When a certain new vehicle is in high demand, car dealers will use one vehicle for test drives.

Sometimes, salespeople may use the car for their own commute.

Because the dealer doesn’t register the vehicle, they’re still considered new.

Once the car’s…

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2019 Honda Insight: Third Time’s a Charm


This third-generation Honda hybrid offers impressive fuel economy in a sleek package.

The latest version of the Insight sits between the Civic and the Accord in Honda’s lineup.

Let’s take a look at the details that make this hybrid a stand-out.


You won’t notice a whole lot of pizzazz with this new model, though it’s a good-looking sedan that resembles a smaller version of the Accord.


The base model (LX) has cloth seats, heated mirrors, a push-button start, and a basic audio system.

Choosing to level up to the EX will get you an…

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And the Award Goes To...

And the Award Goes To...

To be recognized for outstanding achievement in your field is always a wonderful feeling.

This year, Serra Honda is a proud recipient of the Honda President’s Award program.

It’s something we’re proud of, because it recognizes what we do behind the scenes to give our customers the best possible experience when buying a car.

This acknowledgement is reserved for Honda dealerships that have displayed excellence in the…
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